In today's fast-paced food and beverage landscape, businesses are under increasing pressure to deliver products efficiently, sustainably, and cost-effectively. By optimising the supply chain, companies can significantly reduce emissions and conserve energy associated with packaging production and distribution. At Cup & Carry, we help businesses achieve this balance through custom-printed, locally made packaging solutions that are designed to optimise performance and minimise waste.
Why Packaging Efficiency Matters
Packaging is more than just a vessel; it's a brand touchpoint, a cost centre, and a critical component of your logistics chain. The choice of packaging materials directly impacts global waste and pollution, as packaging material that is not managed responsibly can contribute to environmental issues around the world. Excess packaging, mismatched sizing, or long lead times can create bottlenecks, increase expenses, and contribute to unnecessary landfill waste. A strategic approach to your packaging can unlock value at every stage—from production to delivery.
The Australian Packaging Covenant Organisation (APCO) is leading the charge to reduce packaging waste by encouraging businesses to adopt sustainable packaging practices and increase the use of recyclable packaging materials. Through the National Packaging Targets, APCO has set an ambitious goal: by 2025, 100% of packaging should be reusable, recyclable, or compostable. Achieving these recycling targets requires manufacturers, brand owners, and businesses to rethink packaging design and prioritise materials that support a circular economy.
From raw materials sourcing to packaging production, distribution, and end-of-life disposal, every step offers an opportunity to reduce reliance on virgin materials, increase recycled content, and design for recyclability or reuse. Territory governments, industry, and businesses must work together to meet the National Packaging Targets and create a more sustainable future for Australia.
1. Order Only What You Need – Low MOQs
Many businesses over-order packaging to meet minimum order requirements, resulting in unused inventory and tied-up capital. At Cup & Carry, our low minimum order quantities (MOQs) allow you to order to demand, reducing storage costs and preventing excess stock. This agile approach aligns your packaging supply with your actual product movement, enhancing responsiveness and cash flow.
2. Right-Size Your Packaging
Oversized or poorly fitted packaging not only wastes material but also drives up shipping costs. We work closely with clients to ensure they use fit-for-purpose packaging—from takeaway bags to food paper and custom cups. Whether you’re packaging a single pastry or multiple menu items, using the correct bag or cup size improves stack-ability, reduces void fill, and contributes to a more sustainable operation.
3. Consolidate Your Packaging Sources
Sourcing your cups, food paper, bags, and tissue paper from multiple suppliers can complicate your supply chain and increase admin time. Cup & Carry offers a full suite of custom-printed packaging, helping you streamline procurement and maintain brand consistency across every product touchpoint. With short lead times and local manufacturing, we reduce reliance on international shipping and volatile freight costs.
4. Choose Locally Made, Sustainable Options
Locally sourced packaging not only reduces your carbon footprint but also improves supply chain reliability. All of Cup & Carry’s packaging is manufactured in Australia, supporting local jobs and reducing exposure to global disruptions. Our materials include recyclable and compostable options, aligning with growing consumer demand for eco-conscious packaging and helping your business stay ahead of regulatory trends.
5. Custom Branding That Works Harder
Generic packaging misses an opportunity. With custom-printed packaging, your bags, cups, and food wraps become mobile billboards for your brand. This means your packaging isn’t just functional—it’s also working to increase brand recall and customer loyalty. At Cup & Carry, we specialise in high-impact custom printing that turns everyday packaging into a strategic marketing asset.
Ready to Optimise Your Packaging Supply Chain?
Reducing waste and cost doesn’t mean cutting corners—it means making smarter decisions. Cup & Carry is here to help your business create packaging that performs, protects, and promotes. With agile ordering, sustainable materials, and a full-service local team, we empower food and beverage businesses to scale more efficiently and sustainably.
Let’s streamline your supply chain—starting with your packaging.
📩 Contact us at hello@cupandcarry.com.au to get started.
